In the retail sector, tackling losses due to shoplifting is a priority. Retailers are increasingly investing in innovative solutions to protect their margins while improving customer experience. Among the most promising advances: video analytics software capable of detecting suspicious gestures linked to theft in real time .
🎯 A new approach to loss prevention
Traditionally, theft prevention relies on security staff, passive surveillance cameras, and anti-theft tags. But these measures are no longer sufficient in the face of increasingly ingenious thieves.
Behavioral detection software analyzes video streams in real time and identifies gestures associated with shoplifting : hiding an item under clothing, concealing products in a stroller, in a backpack, a handbag, or even attempts at tampering with packaging, etc.
These systems, based on artificial intelligence , allow security teams or managers to be alerted within about ten seconds, thereby reducing reaction time and increasing the overall effectiveness of theft prevention.
⚙️ How are these software solutions integrated into stores?
Suspicious gesture detection solutions such as Oxania are designed for easy integration with existing video surveillance infrastructure. To ensure optimal performance, they are deployed in collaboration with specialist integrators . These experts ensure the cameras are strategically positioned to cover the store’s most sensitive areas and ensure reliable analysis.
Once the cameras are properly installed, the system adds an intelligence layer that analyzes video streams in real time. It adapts to the specifics of each point of sale—business type, risk areas, peak periods—and sends alerts within about ten seconds via an intuitive interface accessible on phone, tablet, or PC, thus enabling security teams and managers to react quickly and efficiently .
🚀 Measurable benefits for retailers
- Significant reduction in theft : a marked decrease observed within the first months after implementing this system.
- Time savings for security teams, thanks to intelligent and targeted monitoring.
- Improved customer experience : fewer unnecessary interventions, a calmer in-store atmosphere thanks to video evidence.
- Resource optimization : allocating teams to higher value-added tasks.
Thanks to these technologies, security becomes a performance driver rather than just a cost center.
🤝 Technology serving retail
Adopting a suspicious gesture detection solution means choosing proactive, discreet, and effective security . Retailers who make this choice not only reduce their losses: they send a message of professionalism and modernity to their customers and teams.
Oxania , an innovative player in this field, supports retailers through this transformation with modular, human-centered solutions. Because preventing theft also means preserving the quality of the in-store experience.
