In the retail sector, fighting losses due to shoplifting is a top priority. Retailers are investing more and more in innovative solutions to protect their margins while improving customer experience. Among the most promising advances: video analytics software capable of detecting suspicious gestures associated with theft in real time .
🎯 A New Perspective on Loss Prevention
Traditionally, theft prevention relies on security guards, passive video surveillance cameras, and anti-theft tags. But these measures are no longer enough in the face of increasingly resourceful thieves.
Behavioral detection software analyzes video streams in real time and identifies gestures associated with shoplifting : concealing an item under clothing, products hidden in a stroller, a backpack, a purse, or even attempts to manipulate packaging, etc.
These systems based on artificial intelligence enable security teams or managers to be alerted in about ten seconds, reducing response time and increasing the overall effectiveness of theft prevention.
⚙️ How Are These Solutions Integrated Into Stores?
Suspicious gesture detection solutions such as Oxania are designed for easy integration with existing video surveillance infrastructures. For optimal efficiency, they are deployed in collaboration with specialized integrators . These experts make sure that cameras are strategically positioned to cover the store's most sensitive areas and ensure reliable analysis.
Once cameras are properly installed, the system adds an intelligence layer that analyzes video streams in real time. It adapts to the specificities of each store – type of business, high-risk zones, high-traffic periods – and sends alerts in about ten seconds via an intuitive interface accessible on phone, tablet, or PC, enabling security teams and managers to react quickly and efficiently .
🚀 Measurable Benefits for Retailers
- Significant reduction in theft : a notable decrease observed within the first few months after implementing this system.
- Time savings for security teams, thanks to intelligent and targeted surveillance.
- Improved customer experience : fewer unnecessary interventions, a more relaxed store atmosphere thanks to video evidence.
- Resource optimization : assigning teams to higher value-added tasks.
Thanks to these technologies, security becomes a performance lever and is no longer just a cost center.
🤝 Technology Serving Retail
Adopting a suspicious gesture detection solution means choosing proactive, discreet, and effective security . Stores that take this approach do more than just reduce their losses: they send a message of professionalism and modernity to both customers and staff.
Oxania , an innovative player in this field, supports retailers in this transformation with modular, human-centered solutions. Because preventing theft also means preserving the quality of the in-store experience.
