In a context where theft-related losses heavily impact retail profitability, it becomes essential to adopt security solutions that are both preventive, intelligent, and predictive . For a long time, security gates have been the primary deterrent against unauthorized merchandise removal. But today, artificial intelligence brings a new dimension to loss prevention.
🚪 Security Gates: Reactive but Limited Protection
Security gates play an important role: they detect non-deactivated or stolen items at the point of exit . They are visible, easy for customers to understand, and constitute an effective form of deterrence. However, their effectiveness relies on the correct placement of tags or anti-theft devices, and they only intervene at the end of the process , once the act of theft has already occurred.
In other words, gates are useful but act as a last resort. They do not allow for the early detection of suspicious behaviors or the prevention of losses inside the store.
AI: A Proactive Vision of Security
Artificial intelligence, and particularly video-assisted suspicious gesture detection , enables a radically different approach. Thanks to real-time analysis algorithms, AI can identify atypical or suspicious behaviors (such as concealment gestures, unusual movements, or abnormal interactions with products) long before the customer reaches the exit.
This type of technology, like that offered by Oxania , offers several advantages:
- ✅ Upstream Prevention : Incidents can be detected before they actually occur.
- 🎯 Fewer Unnecessary Interventions : AI reduces false alarms by focusing on significant gestures.
- 👥 Preserved Customer Experience : No feeling of intrusion, as the technology is discreet and non-invasive.
- 📊 Advanced Analytics : Collected data allows for continuous optimization of security systems.
🔗 An Intelligent Complementarity for 360° Protection
Rather than choosing between gates and AI, retailers have every interest in combining these two solutions . AI acts as a suspicious gesture radar inside the store, capable of detecting abnormal situations in real-time, while gates provide a last line of defense at the exit.
Together, they form a complete and coherent strategy:
- 🛒 In a supermarket, AI can detect suspicious behavior in the aisles, while the gate validates the exit.
- 🧴 In a pharmacy, AI monitors sensitive areas (cosmetics, medications), where gates cannot do anything.
- 🔧 In a DIY store, AI tracks movements in high-value aisles, while gates filter items equipped with RFID tags.
🚀 Conclusion: For Modern Security, Let's Bet on Intelligence
Security gates have proven their worth, but the future of in-store security relies on an intelligent, anticipatory, and complementary approach . The integration of AI allows retailers to significantly reduce losses , while offering a fluid and respectful customer experience .
Oxania supports retailers in this transition to augmented security, combining the power of artificial intelligence with existing systems. A modern, balanced, and effective vision to meet tomorrow's challenges.
