In a context where losses from theft heavily impact retailers' profitability, it is essential to adopt security solutions that are both preventive, intelligent, and predictive . For a long time, security gates have been the primary defense against the unauthorized removal of merchandise. But today, artificial intelligence brings a new dimension to loss prevention.
🚪 Security Gates: Reactive but Limited Protection
Security gates serve an important purpose: they detect undeactivated or stolen items at the point of exit . They are visible, easy for customers to understand, and act as an effective deterrent. However, their effectiveness relies on correctly placed tags or security devices, and they only intervene at the final step , once the theft has already occurred.
In other words, security gates are useful but act as a last resort. They cannot detect suspicious behaviors in advance or prevent losses inside the store.
AI: A Proactive Vision for Security
Artificial intelligence, and specifically video-assisted suspicious gesture detection , enables a radically different approach. Using real-time analysis algorithms, AI can identify atypical or suspicious behaviors (such as concealment gestures, unusual movements, or abnormal interactions with products) long before the customer reaches the exit.
This type of technology, like the one offered by Oxania , offers several advantages:
- ✅ Proactive Prevention : incidents can be detected before they actually occur.
- 🎯 Fewer Unnecessary Interventions : AI reduces false alarms by focusing on significant gestures.
- 👥 Preserved Customer Experience : no feeling of intrusion, as the technology is discreet and non-invasive.
- 📊 Advanced Analytics : the collected data allows for continuous optimization of the systems.
🔗 Intelligent Synergy for 360° Protection
Rather than choosing between security gates and AI, retailers have every interest in combining these two solutions . AI acts as a suspicious gesture radar inside the store, capable of spotting abnormal situations in real time, while security gates provide a final line of defense at the exit.
Together, they form a complete and coherent strategy:
- 🛒 In a supermarket, AI can detect suspicious behavior in the aisles, while the security gate validates the exit.
- 🧴 In a pharmacy, AI monitors sensitive areas (cosmetics, medications), where security gates are ineffective.
- 🔧 In a hardware store, AI tracks movements in high-value aisles, while security gates screen items equipped with RFID tags.
🚀 Conclusion: For Modern Security, Let's Embrace Intelligence
Security gates have proven their worth, but the future of in-store security relies on an intelligent, anticipatory, and complementary approach . Integrating AI allows retailers to significantly reduce losses , while providing a seamless and respectful customer experience .
Oxania supports retailers in this transition toward augmented security, by combining the power of artificial intelligence with existing systems. A modern, balanced, and effective vision to meet the challenges of tomorrow.
