In a climate where losses from theft seriously impact profitability, it's essential to adopt security solutions that are both preventive, intelligent and predictive . For a long time, security gates have been the main barrier against unauthorised removal of goods. But today, artificial intelligence is bringing a whole new dimension to loss prevention.
🚪 Security gates: a reactive but limited protection
Security gates play an important role: they detect items that aren't deactivated or have been stolen at the exit . They're visible, easy for shoppers to understand, and serve as an effective deterrent. However, their effectiveness relies on having tags or security devices correctly fitted, and they only intervene at the very end , after the theft has actually taken place.
In other words, security gates are helpful but act as a last resort. They can't detect suspicious behaviour earlier on or prevent losses occurring inside the store.
AI: a proactive approach to security
Artificial intelligence, and especially video-assisted detection of suspicious gestures , allows for a radically different approach. Thanks to real-time analysis algorithms, AI can spot atypical or suspicious behaviours (such as hiding gestures, unusual movements, or abnormal interactions with products) long before the customer reaches the exit.
This kind of technology, like the one offered by Oxania , brings several advantages:
- ✅ Upstream prevention : incidents can be detected before they actually happen.
- 🎯 Fewer unnecessary interventions : AI reduces false alarms by focusing on meaningful gestures.
- 👥 Customer experience preserved : no sense of intrusion, as the technology is discreet and non-invasive.
- 📊 Advanced analytics : the collected data allows systems to be continually optimised.
🔗 Intelligent complementarity for 360° protection
Rather than choosing between gates and AI, retailers are best off combining both solutions . AI acts as a suspicious gestures radar inside the shop, spotting abnormal situations in real time, while gates provide a last line of defence at the exit.
Together, they form a comprehensive, cohesive strategy:
- 🛒 In a supermarket, AI can detect suspicious behaviour in the aisles while the gate checks things at the exit.
- 🧴 In a pharmacy, AI monitors sensitive areas (cosmetics, medicines), where security gates can't help.
- 🔧 In a hardware store, AI tracks movements in high-value aisles while gates scan items fitted with RFID tags.
🚀 Conclusion: for modern security, let's back intelligence
Gates have proven their worth, but the future of shop security is about a smart, anticipatory and complementary approach . Integrating AI allows retailers to significantly reduce losses while also providing a seamless, respectful customer experience .
Oxania supports retailers in this shift towards enhanced security, harnessing the power of artificial intelligence together with existing systems. A modern, balanced and effective vision to meet tomorrow’s challenges.
